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Astonishing 282% Increase in TV Everywhere Viewing

Thu, Jul 2, 2015 | by Efrat Fenigson

 

The concept of TV Everywhere continues to reshape the landscape of consumer viewing, powered by ever-more capable mobile and connected devices, the growth in high bandwidth fixed and mobile services, and a general rise in awareness on the part of the consumer.

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Topics: Infographic, OTT, TV Everywhere, VOD, Apple TV, Content service providers, HBO, Industry, linear TV, Multiscreen, multiscreen tv, Netflix, Pay TV, pay TV operators, Portfolio, TV, TV Leaders Summit, TVLS, Viacom

Telekom Romania’s journey into the OTT TV World - A New Case Study

Thu, May 14, 2015 | by Merav Cunningham

 

Telekom Romania has been a leader in the country’s telecommunications market for decades, providing telephony, internet and TV entertainment services. Over the past five years, it has gone through a significant growth in pay-TV subscriptions, and in order to remain competitive and address the growing demand for personalized and interactive experience, it decided to expand into the OTT multiscreen TV world.

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Topics: Case Study, Service Delivery Platform, OTT, TV Everywhere, content personalization, VOD, Customers, COMPASS, Content Discovery, content security, Deutsche Telekom, Industry, innovation, IPTV, multiscreen tv, nPVR, OTT TV, personalization, personalized TV, Portfolio, RiGHTv, telekom romania, TV, Voyage

What's the Next Generation of Personalized TV Experience?

Mon, Apr 27, 2015 | by Merav Cunningham

 

Engagement and personalization of TV services have been the buzzwords for a while – at least since the concept of TV Everywhere really started catching up in 2011. Data shows that personalization and choice are some of the most dominant factors in the evolution of the way people consume their entertainment. From the content service providers’ point of view, personalization is a lifeline if they wish to keep existing viewers loyal, engaged and more importantly gain new ones. Therefore, content service providers keep looking for innovative services in order to remain engaging and relevant in order to ensure their customers feel that the offering was designed especially for them.

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Topics: TV Everywhere, content personalization, Advertising, Apps, COMPASS, Content Recommendation, Engagement, Events, Industry, multi-platform, multiscreen tv, personalized TV, Recommendation, recommendation algorithm, Second Screen Viewing, Service Providers, TV Connect, tv everywhere user, UI, User Engagement, User Interface, Voyage

The Second Screen Phenomena (Infographic) | Viaccess-Orca Blog

Thu, Aug 23, 2012 | by Efrat Fenigson

 

Second screen viewing, which refers to using an additional electronic device while watching television, is a consumer behavior that can no longer be ignored. In fact, one might argue that second screen viewing has become a widespread phenomenon that has altered the way we watch television.

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Topics: Infographic, OTT, TV Everywhere, DEEP, Events, IBC2012, Industry, mobile tv, multiscreen tv, Second Screen, Second Screen Usage, Social Network, Tablets

 

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