From advertisers to broadcasters, service providers, and viewers, Targeted Advertising brings benefits all throughout the chain. But to do that effectively it has to be set up in the right way.
How binge-watching changed the way we watch and produce television
The desire of audiences to binge-watch television series changed the televisual landscape, but it is no longer the only strategy in town.
Streaming continues to set new records
Industry insight: Three interlinked stories showcase the records smashed by high-profile titles, how series renewals are on the rise, and how local content quotas are being met in Europe.
5 things you need to consider when choosing DRM protection
With piracy organizations constantly evolving, Digital Rights Management is a critical part of your overall OTT business plan - and there are various considerations to be taken into account before choosing the right solution.
VO On-Demand:
Content protection and the face of modern video piracy
KitPlus TV interview with Pierre-Alexandre Bidard, VP Security Products, Viaccess-Orca
The pillars for a Successful IPTV and OTT TV Advertising Business
NAB 2022 keynote presentation by Dror Mangel, Director of Product, AI & Data Solutions, Viaccess-Orca.
Viaccess-Orca, Tour Egee 15th-16th Floors, 9,11 allee de l'Arche, Paris, La Defense 92400, FRANCE