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Apple Switches to HEVC
 
July 5 2017: Apple's one billion connected devices will suddenly use a lot less bandwidth

At the end of June, the iPhone celebrated its tenth birthday. There are few devices that have changed the world so much - indeed it probably ranks up there with the personal computer, the airplane and the automobile in terms of its impact.

Recode has put together a great series of 10 charts that look at its decade-long history in detail, covering everything from its impact on mobile data traffic (immense) to the way it has altered chewing gum sales in the US (surprising).

But possibly one of the most significant events in its short life occurred only last month at Apple's Worldwide Developers Conference 2017, when it was announced that the forthcoming iOS 11 would support the HEVC codec.

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The implications of this move for video streaming are both immense and positive. Apple estimates that HEVC will provide up to 40% better compression than the currently used H.264: not only providing consumers with much more efficient storage but also easing pressure on mobile networks.

Indeed, given the fact that iOS devices tend to higher monthly data usage, Apple’s move to HEVC alone might shave 1.87 exabytes off total monthly traffic. These are significant numbers, especially if HEVC goes on to be adopted elsewhere outside of the Apple ecosystem.

Read more on our blog here: Video Streaming Services: All Change as Apple Chooses HEVC

- Chem Assayag
VO's EVP Marketing & Sales

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Industry Insights
 
 
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Apps, Big Data & Piracy - Burning Questions Heat Up the TV Business Debate at TVLS 2017

This year, VO’s TV Leaders Summit brought together an eclectic group of executives, researchers, analysts, and academics to mull over the challenges and opportunities in the rapidly changing media business. Read more

 

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VR headsets prove popular with consumers

By: IBC365

Ownership levels of virtual reality (VR) headsets are surpassing wearables and tablets at the same stage of their lifecycle, with affordable devices helping to boost adoption of the immersive technology. Read more

 

The Acceleration of the TV as a Service Market

The TV as a Service market is on course to be a $1.5 billion a year industry by 2021 as the advantages of cloud-based business models are becoming increasingly recognized. Read more

 

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Events, Press & More
 
 

IBC2017

Amsterdam, 15-19 September

Are you looking for a trusted, secure, end-to-end solution to manage your TV platform? Meet us at IBC at Stand 1A51 to discuss our advanced technologies in cloud TV, multi-DRM, VR and content protection. Set up a meeting here.

 

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NEOTION, Viaccess-Orca announce Adaptive Sentinel CAM deployment

By: Rapid TV News

Conditional access module provider NEOTION has announced the first deployment at a ‘major’ European operator of its CAM certified with Viaccess-Orca's Adaptive Sentinel dual-card technology and cardless conditional access system. Read more

 

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Statistic of the Week
 
"One third of all EU TV, VOD services specifically target foreign markets." Rapid TV News
 
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