Blockchain, Bitcoin, and the future of video; Measuring the importance of Big Data analytics; events, press & more
Not rendering correctly? View this email as a web page here.
It's smarter, it's safer. It's VO.
13 February 2018
Blockchain, Bitcoin, and Their Potential Effects on the Video Industry
Given huge publicity by the ongoing financial rollercoaster of Bitcoin, blockchain technology has become the tech buzzword of 2018. How will it affect the video industry? Potentially in a surprising amount of ways.
Understanding the Importance of Big Data Analytics for Operators
It’s hard to understate the importance of big data analytics when operators worldwide are exploiting big data to understand their audiences better, unleash the power of addressable advertising, and reduce churn.
New methodology captures Video, Users and Engagement across all platforms – including all of Discovery’s partners – to reflect the actual behavior of audiences as they watch the Winter Olympics on every screen and service.
Analyst: Big-3 SVODs to triple original content spend
The Big-3 SVoD players – Netflix, Hulu, and Amazon Prime Video – will shift an increasing percentage of their content budgets from licensing third-party films and shows to originals such as Altered Carbon, according to new report.
Read our preview covering the content protection, data analytics and immersive video experience solutions that we will be showcasing in Barcelona. Book a meeting now!