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title: Embracing the Next Generation of Targeted Advertising
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Why service providers are optimistic; What challenges has the pandemic brought upon content security; Back to the basics of OTT and more.

| View in browser It's smarter, it's safer. It's VO. June 8, 2021 VO IN THE NEWS: Embracing the Next Generation of Targeted Advertising, SCTE Broadband Journal Dror Mangel, Senior Product Manager, AI & Data Solutions, VO, on adopting strategies for overcoming complexities in Targeted Advertising. Content Security: The Battle Against Piracy Intensifies, IBC 365 Pierre-Alexandre Bidard, Vice President Marketing Security & Partnership, VO, exploring the new challenges for content protection amidst the pandemic-driven increased demand. Everything You Always Wanted to Know About OTT and Didn't Dare to Ask Whether you’ve recently joined - or it’s actually been a while and you’re now too embarrassed to ask - here’s a short guide to the basics of OTT. Industry Insights: Mobile Video Sees Huge Growth The easing of lockdown measures doesn't slow mobile video's growth; Content keeps consolidating as Amazon buys MGM; Pay-TV, on the other hand, keeps fragmenting, and IBC2021 shifts to December. VO ON-DEMAND: Replay our latest session: Mobile operators going into TV - and Pay TV going mobile: How to secure customers' loyalty and attract new ones through an extended, network-agnostic service offering.   Viaccess-Orca, Tour Egée 15th-16th Floors, 9,11 allée de l'Arche, Paris, La Défense 92400, FRANCE Unsubscribe |
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