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title: How companies of all sizes can launch major OTT TV services
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How Targeted Advertising can help you buck the ad downturn; why video QoE really matters; AVOD successes increase; and more

| View in browser It's smarter, it's safer. It's VO. February 4, 2021 The rich opportunity of Targeted TV Advertising With Targeted Advertising deployments bucking the advertising downturn, it seems there is no better time to adopt a technology that satisfies both advertisers and audiences alike. How video QoE can impact your profits Video QoE is of vital importance and not prioritizing video quality can rob operators of both revenue and viewers. AVOD deployments accelerate in 2021 Industry insights: AVOD reaching 2021 take-off point; the importance of deep libraries; and is 4K ultra HD finally a must-have feature? VO On-demand The 5 Steps to best-in-class Targeted TV Advertising Replay our webinar held with Smart AdServer to find out how to optimize your monetization path and increase ARPU. Statistic of the Week "44,000 European films and over 12,650 European TV seasons are currently available on 462 VOD services in Europe." - European Audiovisual Observatory Viaccess-Orca, Tour Egée 15th-16th Floors, 9,11 allée de l'Arche, Paris, La Défense 92400, FRANCE Unsubscribe |
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