Ongoing Battle for HDMI 1 Slot, TV Analytics can Increase Broadcast Monetization, Big Data is Making a Big Impact on the Satellite Industry
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3 May 2018
Apple TV, Sky Q, and the Ongoing Battle for the HDMI 1 Slot
The most important slot to occupy in the modern, app-driven TV ecosystem is HDMI 1- in the back of the current smart television. Find out why.
Industry Insights
Using TV Analytics to Increase Broadcast Monetization
"Tell me what you eat and I will tell you who you are," said French gastronome Jean-Anthelme Brillat-Savarin. Studying content consumption data allows broadcasters to gain insight into who its viewers are.
Netflix Viewing Surges and OTT Revenues Climb
Amazon finally reveals how many subscribers it has to its Amazon Prime service, while a new study from the US highlights the importance of a sound mobile video strategy. Meanwhile, OTT revenues in the US look set to surge impressively.
Big Data is Making a Big Impact on the Satellite Industry
Satellite operators can exploit Big Data to better understand their audiences and deliver targeted content, and open up new monetization schemes.
New and Cool
Is user experience important in video?
Watch this interview at NAB with Benoit Brieussel, VP Sales Player, to find out.