--- title: What are advertisers looking for? đŸ¤”đŸ“º --- WHAT it takes to meet advertisers demands; HOW choosing your content has become crucial, and WHY aggregation is a long-term investment. | View in browser It's smarter, it's safer. It's VO. January 28, 2022 A special post written in collaboration with our partners at Smart AdServer, on how to meet the evolving demands of advertisers in the new era of technology - and consumption.    Why aggregation in OTT is now critical for long-term success A new report has highlighted the importance of aggregation in keeping consumers happy during the next phase of streaming deployments. How choosing the right content is more important than ever Industry insights: The winners and losers in various content genres; US investment increases in Europe; and the big differences in generational viewing patterns. VO ON-DEMAND: A journey into pirate apps, Vincent Hamon, Head of Piracy & Security Assessment, VO The methodology and common use cases of Application Analysis - a key element of investigating video piracy. MonĂ©tisation des offres OTT en Afrique Francophone. French-speaking webinar with Orange & Globecast.  Viaccess-Orca, Tour Egee 15th-16th Floors, 9,11 allee de l'Arche, Paris, La Defense 92400, FRANCE Unsubscribe | | --- |