With amazing beaches and beautiful landscapes, Brazil is the perfect place to bring people together: Film & TV distributors, Pay-TV and telecommunications operators, suppliers of network and distribution equipment, and suppliers of conditional access, billing and customer care systems all come together for ABTA 2012.
The first ABTA event was held twenty years ago in 1992, when the main appeal of Pay-TV was picture quality and a few extra channels in addition to the free-to-air offerings of broadcasters.
Borrrrrrrrrrring.
Over the years, the event has changed to meet the times, showcasing the first TV operations with digital transmission, launched in 1995, the first demonstrations of broadband in Brazil (in 1996), and the forerunners of what were to become convergent technologies.
In recent years, the ABTA event has been an arena for the launching of innovative IP telephony technologies, media centers, video-on-demand and over-the-top services, ultra broadband, dozens of high-definition channels and integrated triple-play and quadruple-play platforms.
Now we’re talking!
This year, over 9,500 attendees are expected -- industry and thought leaders, coming together to learn and share insights in a beautiful setting.
Check it:
Brazil is not just a beautiful place hosting a dynamic conference. There are some really impressive numbers about Latin America’s advanced TV market:*
But the really impressive facts revolve around Average Revenue Per User (ARPU) which, when combined with the growing subscribers base, makes Latin America the biggest global opportunity for Pay-TV businesses – larger in financial terms (i.e., new subscribers multiplied by ARPU), than India and China put together. Numbers indicate that subscribers in Latin America are worth five times their counterparts in Asia. (India and China)
Wow.
In other words, Brazil – which is part of LATAM -- is a poignant nexus point between natural beauty and innovative technology. And we are so excited about participating at ABTA 2012. This is why we would love to see you at our booth at the ABTA 2012 event, at stand E1, where we will present a variety of our innovative solutions:
In addition to presenting these solutions at ABTA 2012, Viaccess-Orca’s EVP of Corporate Strategy, Mr. Noureddine Hamdane, will be taking part in a panel discussion, talking about "Combating piracy: strategies and approaches" (2.8.2012, 11am).
And... by the way, Brazil -- (um, did we mention how beautiful it is?) -- is the home of our Viaccess-Orca’s new offices! You are welcome to contact us:
*(Based on Re Think Research’s “Latin America. Land of pay TV opportunity” findings from 2012).