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VO blog

VO in video live from the NAB 2025 show floor

Wed, Apr 23, 2025 | by Noa Gal

Streaming in the face of global trade tensions

Fri, Apr 11, 2025 | by Andy Stout

Industry insights: How global trade tensions and tariffs could impact streaming services, why algorithms are now more important than word-of-mouth for recommendations, and content production becomes i...

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How service providers can maximise ad revenue by enabling L-band advertising

Tue, Apr 1, 2025 | by Olivier Karra & Hadar Tel Mizrahi

As ad tech continues to evolve, a new way of using screen real estate to serve less intrusive ads is opening up additional revenue streams for video providers.

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How broadcasters can now easily build their own UIs to keep viewers engaged

Tue, Mar 25, 2025 | by Vincent Boileau

Discover how broadcasters can use no-code DaaS tools to design custom UIs, enhancing viewer engagement and reducing costs.

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From LATAM to North America: The shifts that will shape NAB 2025

Wed, Mar 19, 2025 | by Carlos Ramos

Ahead of NAB 2025, which starts next month, our VP of business development for the Americas, Carlos Ramos, gives us his thoughts on how the industry is evolving on both parts of the continent.

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Your voice is important; make it heard!

Thu, Mar 6, 2025 | by Noa Gal

To mark tomorrow's International Women’s Day 2025, we talked to two of our leading engineers about their experiences in the industry and their advice for the next generation of women in tech.

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5 key trends in addressable TV advertising technology for 2025

Wed, Feb 26, 2025 | by Hadar Tel Mizrahi

Addressable TV advertising is now a mature and mainstream technology that can lead to dramatic improvements in advertising revenue for broadcasters and operators worldwide.

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Streaming sports rights spend reaches $12.5 billion in 2025

Thu, Feb 20, 2025 | by Andy Stout

Industry Insights: New data shows that sports is becoming more central to streaming strategies, while Super Bowl LIX was the most streamed ever thanks to a high-quality, low latency feed.

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5 top tips to increase viewer engagement

Fri, Feb 7, 2025 | by Noa Gal

TV service providers are constantly on the look out to increase viewer engagement as higher engagement has a proven positive impact on revenue. [Updated February 2025.]

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