VO’s data-driven analytics and personalization enable you to easily optimize your product offerings, marketing strategies, and content acquisition.
Get instant and comprehensive visibility into your business performance. Easily identify the products and content that viewers like. Create upsell opportunities, based on actual viewing and browsing patterns.
You’ll be able to identify the content that brings high ROI, and content gaps, based on the in-depth content usage analysis.
Leverage this data to negotiate the best terms for your content purchases.
Optimize the effectiveness of different sources of content discovery; determine which viewers are at risk for churn. You’ll be able to improve your viewers’ experience and increase engagement levels.
VO's Data Intelligence & Personalization solutions enable you to provide viewers with fully personalized experiences, including recommendations and holistic content discovery, based on advanced consumption analytics and segmentation.