In an ever-more competitive broadcasting landscape, the value of premium rights and premium sports rights in particular, is constantly on the rise. But while these properties have contributed in turn to an equally impressive rise in revenues, these revenues are under increasing threat from video pirates who are leveraging the very latest advances in internet technology to rebroadcast sports content.
For example: in 2011 nearly 700 unauthorised websites offering illegal streams of cricket matches were shut down. In 2014 NBC shut down 45,000 illegal video clips of the 2014 Winter Olympic Games.
This is why a solution to online piracy, such as Eye on Piracy, that tracks, fights and proves piracy, is so crucial.
The time to act is now!.