This new approach toward reducing costs, time-to-market and time-to-change, is to place service delivery resources in the Cloud. The concepts of software-defined TV and virtual service creation, combined with new software development and IT methodologies, promise greater service and feature agility, while shielding operators from many of the nuts and bolts.
Ad-supported streaming with audience segmentation drives targeted ads, boosts engagement, and unlocks sustainable..
Industry Insights: Netflix unveils a major UI redesign to enhance user experience and reports on ad-tier success..
Panel session: Taking the Consumer Experience on Video Streaming to the Next Level
September 8, 2021, at 11:50 ICT..