Benefits and challenges of targeted advertising in the GDPR era

Discover the benefits of targeted advertising for TV service providers, the challenges they face in making addressable advertising a success, and the importance of deploying best-of-breed solutions adapted to the EU legislation. 

 


Viaccess-Orca supports MasOrange TV expansion and ad rollout

Viaccess-Orca has been selected by MasOrange to support a major expansion of its multi-brand TV services and the..

Streaming's Ad-Supported Era Comes Into Closer Focus

Industry Insights: New data from Nielsen, Ampere, and Parks Associates paints a consistent picture: ad-supported..

Vietnam in View 2021

Panel session: Taking the Consumer Experience on Video Streaming to the Next Level

September 8, 2021, at 11:50 ICT..