By creating an individual profile for each viewer and offering personalized content and targeted advertising based on their own preferences, you could enhance engagement and customer satisfaction and leverage it to smart monetization of your content. Seamlessly applied to all existing TV platforms, the personalization platform contains the viewer’s favorite channels, preferences, wish list and recorded shows, and enables continuous viewing from anywhere, anytime.
The imperative is clear: reduce overhead, improve reliability, and deliver services that evolve continuously..
Industry Insights: Data shows viewers are still struggling to find content to watch even as streaming continues to..
Panel session: Taking the Consumer Experience on Video Streaming to the Next Level
September 8, 2021, at 11:50 ICT..