Audience measurement and behavior

Gain understanding into how today’s multi-platform content is resonating with audiences and how it compares with traditional platforms. Watch this panel to see how new tools derived from learning algorithms and big data are providing these insights.


Viewer tolerance replaces inventory growth as primary yield..

Ad monetization is shifting from maximizing ad volume to delivering fewer, smarter ads that respect viewer..

Why All Companies Need More Women in Tech

On International Women's Day 2026, the data on gender representation in tech remains concerning, but the business..

Vietnam in View 2021

Panel session: Taking the Consumer Experience on Video Streaming to the Next Level

September 8, 2021, at 11:50 ICT..