iDate's Head Analyst, Florence La Borgne outlines trends impacted by market environment such as regulation, technology, changing patterns of demand and competitive developments such as the change between existing competitors and new entrants. She assesses how these factors will impact the value chain for the audiovisual sector as a whole, as well as by market segments — VOD, Linear TV and Home Video.
Ad-supported streaming with audience segmentation drives targeted ads, boosts engagement, and unlocks sustainable..
Industry Insights: Netflix unveils a major UI redesign to enhance user experience and reports on ad-tier success..
Panel session: Taking the Consumer Experience on Video Streaming to the Next Level
September 8, 2021, at 11:50 ICT..