Data Intelligence & Personalization

Turn viewer insights into smarter, data-driven experiences

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Data Intelligence & Personalization Features

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Targeted TV Advertising - Making Targeted TV Advertising Simple-2
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Enhance your offering with data-driven analytics, discovery, and personalization.

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Data Intel & Personalization Highlights

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Tailored Segmentation

Increasing ad revenues by harnessing data from backend systems, STBs, and apps.

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AI-Powered Editorial Advisor

VO’s Editorial Advisor uses LLMs to optimize content curation, copy, and UI performance.

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Revenue Top-Down Analysis

Discover how offers, viewing patterns, and viewer behavior shape your revenue over time.

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Consumption Attribution

Identify the impact of discovery sources, conversion triggers, and recommendation.

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Customer Churn Prediction

Maximize retention by targeting high-response subscribers and detecting churn signals.

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User Content Interests

Analyze cross-device search behavior to reveal content gaps and monetization opportunities.

Trusted by

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and the award goes to… (us!)

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