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Fighting Sports Content Piracy | Viaccess-Orca



Today live redistribution of content over the Internet is becoming an increasing problem for content service providers and content owners.

As the technology becomes easier and easier to operate and the internet has facilitated streaming of high-quality video content making it simpler and cheaper to consume content, including live TV, a new generation of sophisticated video pirates hide behind legitimate-looking Web portals and stealing revenues from legitimate content providers, distributors and even advertisers.

The number of people taking advantage of these practices has been increasing worldwide, making this a major issue for content service providers. Today’s pirates have figured out how to pay for one legal subscription and send the content to others through multiple illegal retransmissions. This leaves service providers and content owners competing with illegal services that offer the same content at a much lower cost.

Watch this panel discussion from IBC 2014 where Aditya Aditya, senior Broadcast Rights Manager at International Olympic Committee (IOC), Alex Terpstra, CEO at Civolution, François Moreau de Saint Martin, VO's CEO and Steven Hawley, analyst and consultant at TV Strategies discussed and assessed piracy of live content focusing on sports and its challenges, the changing paradigm of content piracy over the Internet, different Anti-Piracy tactics and more.


Some tweets from the panel:











Topics: Content Protection, Civolution, Content, Content Piracy, Events, events, Eye on Piracy, IBC, IBC 2014, IBC trends, Industry, Live Streaming, live TV, Olympics, piracy, Sports, Technology, TV

Merav Cunningham

Merav Cunningham led VO’s digital content strategy and execution, part of VO’s global strategy from 2012 until 2016. She also oversaw VO’s marketing content creation, VO’s blog and all social channels. Merav holds a BA in Psychology from Strathclyde University in Glasgow, Scotland.

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