<img height="1" width="1" src="https://www.facebook.com/tr?id=389153694820003&amp;ev=PageView &amp;noscript=1">

Panel Recap: Pay TV, Connected CE, and Broadband in 2020

excite_users2.jpg

 

We took part today at a panel discussion on “Pay TV, Connected CE, and Broadband in 2020”, as part of the Connections Europe event.

The panel, moderated by Brett Sappington, Director, Research at Parks Associates, examined changes to the pay-TV, broadband, and consumer electronics industries by the year 2020, and the impact of those changes on service providers and consumers.

Here’s an extract of some interesting points made during the panel:

 

Andrew Ferrone, VP of Pay TV, Roku

At Roku we help pay TV operators by providing one consistent platform for any device which controls various content services. Examples of prominent ones available today are Netflix, YouTube, Facebook, Spotify etc. We bring web style best practices to TV platforms.

 

David Leporini, EVP, Marketing Products and Security, Viaccess-Orca

excite“We must excite users”, David Leporini, Viaccess-Orca

In the next few years, we need to shift from ‘content is king’, to ‘context is king’. The winners will be those who provide the best contextual user experience – understanding which device to use, in which time, what are the user’s content preferences and what kind of rich contextual content experience to provide users with

 

Patrice Slupowski, VP Digital Innovation, Orange

 

Cornel Ciocirlan, CTO EMEA, ARRIS

We conduct a yearly consumer study, (available here); the 2014 study revealed interesting user concerns, for example: 60-70% of subscribers polled reported to be annoyed by having to delete content from their PVR (Personal Video Recorder) STBs

 

What’s your prediction about the industry in 2020?

Cornel Ciocirlan, CTO EMEA, ARRIS

By 2020, the platforms that will survive will be the ones that deliver a great user experience. We will see a great fallout of the ecosystem.

Andrew Ferrone, VP of Pay TV, Roku

The future is all about video streaming. Video content will be streamed on any device, any time, on demand and live.

David Leporini, EVP, Marketing Products and Security, Viaccess-Orca

The future will be in analytics and artificial intelligence. User behavior and journey must be explored and understood, so smart services can predict the user wishes and expectations. Automating these services will be key for success.

Rebekka Porath, Ecosystem Committee Chair, DLNA; Standards Policy Manager, Intel

The discussion about TV Everywhere and perfecting it has been with us in the past 10 years, and will continue to be the focus in 2020.

Patrice Slupowski, VP Digital Innovation, Orange

The way families consume TV content will be different in 2020. One person will enjoy content projected on the house walls in high definition, the other will enjoy great app interface. All will create the ideal experience thanks to smart data and usage analytics, and the right prediction of user’s wishes.

 

Topics: Events, Industry, network PVR, nPVR, Orange, piracy, roku, TV, TV platform, UI, User Experience, User Interface, UX

Efrat Fenigson

Efrat Fenigson was the Senior Director of Marketing Communications at Viaccess-Orca. After several years as a computer programmer, Efrat understood her passion is not in creating technology, but rather in creating conversations about it. Previously, Efrat founded and ran the “New Media” sector in the Israeli Export Institute (IEICI), helping hundreds of Israeli start-ups take their first steps in global business. Efrat blogs about the pay-TV and over the top (OTT) markets, about users' behavior and expectations in today's multi-screen and second-screen reality, and about content protection/piracy. Efrat holds a BA in Computing from Monash University in Melbourne, Australia.
 

You may also like these

New Call-to-action