Just about five years ago, if you wanted to distribute your video content via the Internet and retain any kind of a full-quality experience, it was an intimidating and extremely costly endeavor. The technical infrastructure for streaming services required a substantial investment in proprietary software, capital equipment, and a brain trust of sophisticated engineers, as well as a healthy dose of science, experimentation, and alchemy to get it just right. But as with all things associated with the digital age and broadband, a rapid acceleration in the scaling of this business and the development of commoditized solutions in the last couple of years have presented fewer and fewer barriers to entry.
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