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VO in video from the IBC2024 show floor

Several videos shot on the IBC show floor and at its conference featured VO, so we decided to round them all up here in one place.

ibc2024 iabm interview

We had a typically busy IBC2024, and weren't surprised at all to see numbers were up for the show overall. It was wonderful to engage with customers old and new at our usual IBC home on  Stand 1.A51 and discuss the future of their businesses and the industry that we all care so deeply about. 

Video is, of course, an important part of covering a show such as IBC and conveying some of the innovations that are presented on the show floor and discussed in the conference. We were delighted to feature in three shot by the KitPlus team, with the first one below being a quick fire interview with our CEO, Thomas Kholer who answers questions about customer challenges, how VO can help, and what sets us apart as a company.

 

Next, our VP Product Solutions, Einat Kahana, details our differentiated approach to the market and how our solutions are "A perfect match for any TV business."

 

And finally for our trilogy of KitPlus movies, we have our Chief Data Officer, Romary Dupuis, talking about the innovative new AI-powered service we have developed that optimises the operational efficiency of our customers' TV services. We will be diving into all that a bit more in our blog soon.

 

We were also active elsewhere in the show too, not just on our booth. Our CTO, Alain Nochimowski, gave a fascinating presentation looking at the role of generative AI in helping shape a new generation of personalisation and targeted advertising. Again this is going to be the subject of a blog post soon, but for now you can find his talk at the following link: https://www.ibc.org/video/ai-in-production-training-and-targeting/11422.article; just scrub forward to 38:17.

alain at IBC2024

Pierre-Alexandre Bidard was interviewed by The IABM as part of its 'In Conversation With...' series that it shot on the show floor. In it, he discusses our overarching business strategy, focusing on how it aligns with industry trends and addresses customer challenges. He also delves into our key initiatives for 2024, including optimizing operational efficiency, amplifying viewer engagement, and maximizing content delivery for companies in the digital media industry. Have a look here.

vo iabm ibc2024

Pierre-Alexandre also featured in this interview with APB+ Magazine.

And last but not least, we thought we'd summarise our show experience in 45 seconds. We went eight seconds over that mark, but that was because we kept trying to get one more clip in.!

 

That's it for IBC2024! Head to https://www.viaccess-orca.com/what-s-new/events to find out where we will be next. And, if we didn't manage to see you in Amsterdam, we hope we see you on the road soon.

Noa Gal

Noa Gal is Marketing Content Manager at Viaccess-Orca and specializes in online marketing, digital brand awareness and targeted audience segmentation. Starting her online career as a content writer in 2012, Noa has since written numerous high-profile marketing collaterals across a diverse range of products and channels. Noa was awarded a B.A in History, Communication & Journalism by the Hebrew University, and a Master’s in Public Policy by the Tel Aviv University.