Industry insights: AVOD is increasingly seen as a win-win, as it both saves consumers money and potentially increases streaming ARPU as ad revenues rise.
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This Cybersecurity Awareness Month, it's worth remembering that while TV industry discussion about cybercrimes usually relates to video piracy, the increasing sophistication of ransomware attacks show...
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Industry insights: All aspects of streaming and OTT will grow over the next six years, but ad-supported services will increase dramatically faster.
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Industry Insights: Netflix’s efforts to curtail password sharing prove positive, personalisation remains an important tool to combat choice fatigue, and the majority of viewers are now hopping between...
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Industry insights: Advertising is an increasingly important component of the streaming ecosystem, with addressable ads in particular now used by 73% of marketers.
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The writers’ and actors’ strikes in the US promise to disrupt the flow of new content worldwide. But there are actions operators can take to mitigate the impact.
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Industry insights: The role of advertising in video piracy incomes; 5G services increasingly bundle video; WBD looks to license content to Netflix; and Sky adds Sky Live video camera to hardware lineu...
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Industry insights: The threat of malware continues to affect the industry with research showing that popular Android TV boxes ship pre-infected with malware payloads, while new European rules may affe...
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Industry insights: FAST gains yet more ground in the US, Netflix’s crack down on password sharing could yield billions when it reaches the same country, and HBO Max and Discovery+ merger plans confirm...
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