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Esther Levine

Esther is the Content Marketing Manager at Viaccess-Orca.
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Recent Posts

TV Strategies that Work: How to be Data Driven

Mon, Aug 13, 2018 | by Esther Levine

Why is data so important? How can organizations utilize data to further their business objectives and positively impact the bottom line? 

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Topics: TV analytics

Here for you 24/7: Inside VO’s Innovative TVaaS Op Center with Rony Gihan

Tue, Aug 7, 2018 | by Esther Levine

VO’s fully hosted and fully managed 'TVaaS' provides much more than just the TV platform. It offers a full ecosystem. 

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Topics: Cloud TV platform, TVaaS, OTT operators

Does Cloud TV Streaming Provide the Ultimate Platform for Service Providers?

Wed, Jan 3, 2018 | by Esther Levine

From 2008 Netflix has been utilizing horizontally scalable, distributed systems in the cloud. As of January 2016 it became a truly a cloud-native company.

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Topics: Cloud TV platform

VR360: Is the Second Wave upon us?

Mon, Oct 23, 2017 | by Esther Levine

Virtual Reality has moved from the theoretical to tangible. Most of the big content TV players have experimented with VR360 over the past two years and launched prospective services.

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Topics: Virtual Reality

Audience Measurement and Personalized Advertising: What to Consider

Mon, Jul 24, 2017 | by Esther Levine

The media industry was an early adopter of data, beginning in 1950 when Nielsen began measuring TV audiences. In the ensuing years audience measurement now captures video viewing across computers and mobile devices, in addition to traditional TV sets. But it’s more than the devices that are of interest now; determining what has the strongest engagement and impact is key to the industry.

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Topics: content personalization, TV analytics

Virtual Reality – Delivering High Quality and Secure Immersion

Tue, Dec 27, 2016 | by Esther Levine


Virtual Reality is in high demand — after all, who wouldn’t want to experience a sports event, video games and more, in the most realistic manner possible. But how can operators ensure that they are delivering both a high quality and secure immersive experience?

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Topics: connected sentinel player, Content Delivery Network, Events, Harmonic, security, Sports, Viaccess-Orca, Virtual Arena, Virtual Reality, VR


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