Thu, Mar 24, 2016 | by Efrat Fenigson
Mon, Mar 7, 2016 | by Efrat Fenigson
If Content is still truly King, then that King is growing every day.
Read MoreMon, Feb 29, 2016 | by Efrat Fenigson
Given the speed with which it has reshaped many industries, including our own media and TV industry, it is fairly astonishing to consider that cloud computing in its modern form is under a decade old....
Read MoreTue, Feb 2, 2016 | by Efrat Fenigson
In January 1996, Bill Gates wrote an essay which was published on the Microsoft website, titled “Content is King”. Although the original phrase is attributed to Sumner Redstone, Chairman of the Board ...
Read MoreSun, Jan 24, 2016 | by Efrat Fenigson
The broadcast industry had to adapt to many changes in recent years as it has increasingly embraced IT technologies, but only few had the degree of impact that the cloud is currently having.
Read MoreTue, Jan 5, 2016 | by Efrat Fenigson
In November 2015, the Harvard Business Review published a far-reaching article by David C. Edelman and Marc Singer titled Competing on Customer Journeys that encapsulated well the problems of catching...
Read MoreThu, Dec 10, 2015 | by Efrat Fenigson
One of the things we’ve mentioned several times on our blog is the fact that the pace of technological change is accelerating. But perhaps one of the key points we haven’t emphasised enough is that th...
Read MoreThu, Nov 19, 2015 | by Efrat Fenigson
While the growth of OTT subscription services continues to work its transformative powers on business models across the global broadcast industry, attention is starting to turn to the effect that OTT ...
Read MoreMon, Nov 2, 2015 | by Efrat Fenigson
Many industries have embraced advanced marketing strategies in recent years, in order to communicate with their consumers in a way that will match their expectations and will increase their interest, ...
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