In part one of our look at the challenges of measuring the audience accurately in the modern content everywhere era, we looked at some of the problems and weaknesses inherent with the old style, panel-based methods of audience measurement. The rather pertinent question is what systems will replace them?
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One of the most pressing problems rapidly emerging in the new TV landscape is the one of who is watching. In the old days of traditional broadcast it was simple: national organisations —and they have ...
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Even for an industry used to change, the past handful of years have probably seen more disruptors impact on all areas of the business than ever before. Most of them have been caused by the tectonic sh...
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With IBC almost upon us, we thought we’d give you a foretaste of VO’s plans for this leading broadcast industry event, where our focus will be on showing how our vision of the “engagement model”, thro...
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Many football fans and commentators alike have described this year’s World Cup as one of the most exciting tournaments in the history of the competition. A view that’s certainly supported by the recor...
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If you want hard data that points to the increased importance of multiscreen platforms, then there’s no shortage of it around, with a blizzard of new and topical studies being published and reported o...
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According to research firm Point Topic, global IPTV subscriptions have topped the 100 million mark for the first time, reaching 100.9m with 4.8% growth in the first quarter of 2014. Unsurprisingly, Ch...
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A new form of video content piracy has emerged over the last ten years, exploiting technological advances to illegally retransmit highly lucrative live broadcast sports events and, in so doing, squeez...
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International news and business media have been drawing attention to our successful efforts to combat the unauthorised streaming of live matches at the World Cup in Brazil.
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