VO blog | P. 15

7 keys to unlock the future of TV advertising

Wed, May 25, 2022 | by Dror Mangel

The future of TV advertising is addressable. Find out how you can use these 7 keys to unlock the benefits of Targeted TV Advertising.

Wed, May 18, 2022 | by Andy Stout

Industry insights: Streaming giants promise AVOD deployments, passwordless sign-in could ease password sharing problems, a fork in the road for video codecs, and more.

Fri, May 13, 2022 | by Noa Gal

NAB 2022 was the first major trade show for many for over two years and an award-winning and successful one for VO. Here’s what we experienced.

Wed, May 4, 2022 | by Noa Gal

Five critical things that TV operators should think about when it comes to choosing a solution for DRM protection.

Fri, Apr 29, 2022 | by Andy Stout

Industry insights: The EU prepares its radical new Digital Services Act, changes in OTT consumption patterns, and Netflix tweaks its UI.

Tue, Apr 19, 2022 | by Atika Boulgaz

We spoke to two of our leading experts to find out how how broadcasters and operators can cost-effectively manage the increasing complexity of a fast-evolving industry.

Thu, Apr 14, 2022 | by Atika Boulgaz

The first major trade show for two years is about to start soon in Las Vegas as NAB 2022 takes place. This is what you can expect from VO.

Thu, Apr 7, 2022 | by Andy Stout

Industry insights: Netflix is on course to reach its sustainable streaming emission targets and is tweaking its ratings system, while viewers seem unlikely to spend as much on streaming as on cable an...

Wed, Mar 30, 2022 | by Atika Boulgaz

We sat down with Chem Assayag, Senior VP - Home Services Innovation Domain at Orange and Einat Kahana, Senior Director of Product Management here at VO, to discuss the drivers and challenges of Super ...