VO blog | P. 47

In the TVLS 2016 Hot Seat: Graeme Hutcheson, Head of Sky AdSmart, Sky UK

Mon, May 16, 2016 | by Andy Stout

Graeme Hutcheson – is Head of Sky AdSmart, Sky’s revolutionary new platform that serves different ads to different Sky households watching the same programme based on a variety of targeting attributes. From May to August last year, Sky claims that channel switching during ‘AdSmart’ ads was 33% lower than the norm, and those figures are likely to only have progressed further since.

Thu, May 12, 2016 | by Andy Stout

Blaž Bezek is Head of Program Development, S-VoD service VOYO, at the leading Media company in Slovenia, Pro Plus. Since joining the company in 2010, Blaž has been leading and developing its Pay TV an...

Tue, May 10, 2016 | by Merav Cunningham

All the methodologies are slightly different and they’re all looking at slightly different aspects of the bigger picture, but several recent influential reports have all reached the same conclusion: O...

Mon, May 9, 2016 | by Andy Stout

Antonio Carvalho is Vice President for Programming Research and Insight at Liberty Global, leading Audience Research, Viewership Analytics and Audience Measurement across the group.

Sun, May 1, 2016 | by Andy Stout

The arrival of the hotly-anticipated Season 6 of Game of Thrones cements its status as the most pirated TV show of them all. Meanwhile, VR is one of the main topics at this year’s NAB, while there’s m...

Fri, Apr 22, 2016 | by Andy Stout

Guy Bisson has more than 22 years’ experience as a leading entertainment market analyst with a specialisation in the global television business. He is a regular speaker and moderator at many of the wo...

Wed, Apr 20, 2016 | by Merav Cunningham

The next generation of set-top-boxes (STBs) being unveiled and deployed around the world, and Europe especially, are giving viewers radically overhauled functionality and raising the bar for pay-TV op...

Mon, Apr 18, 2016 | by Merav Cunningham

One of the major underlying narratives of current business activities in all industries is how many computing functions are transitioning to the cloud. In the broadcast industry in particular it is be...

Fri, Apr 15, 2016 | by Paul Molinier

The current TV industry is undergoing an almost unprecedented period of change at all levels from production to delivery, all of which makes this year’s choice of Dubrovnik to host our TV Leaders Summ...