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VO blog | P. 52

Today’s Landscape and Tomorrow’s Vision for the TV Industry

Tue, Nov 17, 2015 | by Chem Assayag

Going OTT to Reach the Hispanic Market

Thu, Nov 12, 2015 | by Merav Cunningham

According to Nielsen there are over 50m Hispanics living in the USA, not only making them the largest ethnic group in the country but also the 12th largest economy in the world — somewhere between Mex...

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The Industry in 2020: Broadcast and the Cloud | Viaccess-Orca Blog

Mon, Nov 9, 2015 | by Attila Narin

I wouldn’t want to predict the future, but what we are seeing is, by offloading the undifferentiated heavy lifting of maintaining and procuring technology hardware, broadcasters are able to spend more...

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The Link Between Pay-TV and Quantum Logic | Viaccess-Orca Blog

Mon, Nov 9, 2015 | by Alain Nochimowski

Does light behave as a wave or particle? Well, both…

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The Industry in 2020: The Rise of Personalisation

Thu, Nov 5, 2015 | by Brett Sappington

In five years, the video service offering will be significantly more personalized than offerings available in the market today. Personalization in the user experience, advertising, and discovery are i...

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Smart Marketing – the Power to Engage and Retain TV Viewers

Mon, Nov 2, 2015 | by Efrat Fenigson

Many industries have embraced advanced marketing strategies in recent years, in order to communicate with their consumers in a way that will match their expectations and will increase their interest, ...

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How Social Media Accelerates Piracy

Fri, Oct 30, 2015 | by Efrat Fenigson

One of the main problems that broadcasters and service operators face in the current climate is that shifts in piracy over the past handful of years have seen it move from a post-event process to a li...

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Virtual Reality & the Gartner Hype Cycle

Fri, Oct 30, 2015 | by Efrat Fenigson

Analysing new technology and the impact that it’s going to have on society at large — or even one specific sector of industry — is an ever-more tricky business. Not only the pace of technological chan...

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Hot TV News: European Net Neutrality Courts Controversy;

Thu, Oct 29, 2015 | by Merav Cunningham

European net neutrality is now guaranteed, but campaigners warn of potential loopholes in the legislation. Meanwhile, recent developments in the VR industry indicate that its arrival in the world’s li...

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