
IBC, to use its own words, stands at the global crossroads of the industry. Every year, 55,000 people from over 160 countries descend on its home at the Amsterdam RAI to see the very latest, cutting-edge technologies and debate the future of the industry in a time of extremely rapid change. It’s an incredibly important, exciting and vibrant show, and we thought we’d spend some of the build up to this year’s event talking about various cool things happening at the RAI and around it.
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