VO blog | P. 69

Why is Content Discovery Essential for Engagement? | Viaccess-Orca Blog

Tue, Dec 31, 2013 | by Efrat Fenigson

The past decade has seen content service providers scrambling for new ways to engage their consumers. As features such as traditional program guides, online portals and basic TV apps began to lose their luster, on-demand programming stole the spotlight. Why? Research and implementation has demonstrated that yesterday’s hot features could no longer adequately display or offer the content customers sought at the moment they wanted it. A growing array of options for content consumption fueled changes in consumer demand. The main screen became whichever screen the viewer happened to have on hand at the time. Companion devices offered viewers a secondary screen, introducing additional enrichment to the content experience.

Fri, Dec 27, 2013 | by Efrat Fenigson

A mix of different types of industry news made headlines this week, each very exciting. Netflix churned out a new series - for kids! They might also like the new finger gesture controls that Samsung i...

Fri, Dec 20, 2013 | by Efrat Fenigson

There was a lot of social TV and on-demand buzz making the rounds this week. In most cases, the material provided a glimpse to what 2014 might have in store. AdAge assembled a brilliant list of predic...

Wed, Dec 18, 2013 | by Efrat Fenigson

It’s that time of the year again! We are approaching the twilight of 2013, and find ourselves eagerly awaiting the beginning of 2014.

Fri, Dec 13, 2013 | by Efrat Fenigson

This week proved to be an interesting one for the TV industry. Experts are claiming that nearly 1.7 billion OTT devices are set to ship by the end of this year, which is great news for the cable indus...

Wed, Dec 11, 2013 | by David Leporini

Yesterday was a good time for enterprise security practitioners. Back then it was enough to install a device to protect a building, and that was it. Unfortunately, such good times are gone. In fact, w...

Fri, Dec 6, 2013 | by Efrat Fenigson

There has been a mix of interesting TV industry news making the rounds this week. The most surprising of all was Apple’s acquisition of Topsy. What were they thinking? They must have had social TV in ...

Wed, Dec 4, 2013 | by François Moreau de Saint-Martin

Connections Europe 2013 proved to be an enlightening event for all attendees. Spanning two days in beautiful Amsterdam, the agenda was packed with discussions led by renowned executives of top compani...

Fri, Nov 29, 2013 | by Efrat Fenigson

Smart TV apps took over the headlines this week. For starters, Forbes boldly claimed that cable is no longer about TV. Pretty strong statement there, but they backed it up quite well. In that regard, ...