VO blog | P. 41

Pay-TV: Strategies for Survival

Fri, Apr 21, 2017 | by Sarit Rosenthal-Aviram

All around the world, Pay-TV operators find themselves being squeezed by the multiple pressures of increasing competition bought about by new entrants into the market, rising consumer expectation, spiralling content costs, the ongoing challenge of accelerating technological progress, and more. Faced with this perfect storm, what are the best routes to a safe harbour and the strategies that will help them thrive over the forthcoming years?

Thu, Apr 20, 2017 | by Patricia Frith

Coming out of last week’s Mip TV conference, one thing was very clear: there are a lot of very conflicted, confused, and even a little nervous traditional TV executives out there who trying to navigat...

Wed, Apr 12, 2017 | by Ludo Rubin

While it is tempting to think that television in the pre-Pay TV era, that was transmitted by large TV masts and received by domestic TV aerials is just a relic of a bygone age, it is still a significa...

Fri, Apr 7, 2017 | by Andy Stout

One of the factors that is often referred to when accounting for the electronic entertainment industry’s comparatively slow movement towards the cloud is worries about content security. When it comes ...

Wed, Mar 29, 2017 | by Andy Stout

In January 2015, analyst Digi-Capital made a bold statement about the future of Virtual Reality (VR) and Augmented Reality technology (AR). “VR will be big; AR will be bigger and take longer,” it said...

Fri, Mar 24, 2017 | by Andy Stout

From funnels to touchpoints to end–to-end journeys, we’ve come a long way in our understanding of the decision processes that customers make when they are choosing a service, whether it be TV or anyth...

Wed, Mar 22, 2017 | by Leonid Berkovich

In 1996 Bill Gates wrote a brilliant and visionary article ‘Content is the King’. Reading this title with today’s eyes, and looking at the current landscape increasingly dominated by OTT content, it i...

Thu, Mar 16, 2017 | by Andy Stout

Early March was an important date for the broadcast industry as a significant tipping point was reached in the US – the number of streaming media services subscribers finally overtook the number of Pa...

Wed, Mar 15, 2017 | by Bruce Tuchman

Just about five years ago, if you wanted to distribute your video content via the Internet and retain any kind of a full-quality experience, it was an intimidating and extremely costly endeavor. The t...